Addesu shortlisted in two categories at the Performance Marketing Awards

We’re thrilled to announce Addesu has been shortlisted for two categories at the Performance Marketing Awards. This year we’re up for…

Best Finance & Insurance Campaign
Together We Solved That

Both submissions covered our efforts with Pockit, where we worked together with their team to bring back-end revenue data through to the ad platforms. This had a huge impact on our optimisation capabilities, which has supercharged performance ever since.

When asked about our partnership, Maxim Kostenko (CPO at Pockit) explained…

“Since the beginning of our collaboration, both the Addesu and Pockit teams have invested deeply in understanding each other’s strengths. The mutual trust that’s grown from this has empowered us to fully commit to a shared strategy — one that has truly transformed our business performance. We’re incredibly proud of this partnership, and I’m delighted to see our joint efforts being recognised across the industry”.

Good luck to everyone on the night. You can see the full shortlists on the official awards site: https://performancemarketingawards.co.uk/

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