Bringing Trust Back to Digital Advertising
With data-driven insights and expert strategy, we deliver campaigns that drive real value — not just vanity metrics. By prioritising clarity, accountability, and honest reporting, we’re bringing integrity back to digital advertising.


Fred Maude
CEO & CO-FOUNDER
Fred is a multiple award-winning digital-marketer and accomplished product leader. He has previously worked in product development, leading the creation of Seamless Search and ByBuyBye before founding his own company, Addesu, which emphasises innovative problem-solving.
Jack Carr
COO & CO-FOUNDER
Jack is a specialist digital marketer and team leader. He has spent a decade managing campaigns and clients across various platforms such as Meta, Google & TikTok. Prior to co-founding Addesu, Jack built and grew a performance paid social team within a larger agency.

Meet the Team

Fred Maude
CEO & Co-Founder

Jack Carr
Co-Founder & COO

Luke Judge
Investor & Non-Exec

Jacob Bennett
Senior Account Manager

Nandini Sonecha
Data Analyst

Vince Celestial
Senior Activation Executive

Philip Bennings
Senior Activation Executive

Hana Genena
Activation Executive

Emma Yong
Account Manager

Yevhenii Bednarchuk
Back-end Engineer

Ihor Benderuk
Front-end Engineer

Halyna Pototska
QA Engineer
Fred Maude
CEO & CO-FOUNDER
Jack Carr
COO & CO-FOUNDER
Testimonials
See what our clients have to say
Sarah Coppe - Performance Marketing Lead at Proton VPN
“From the start, Addesu has been an invaluable strategic ally. Their transparency, exemplary service levels, proactive approach, and commitment to delivering results have been instrumental in unlocking substantial growth for us. Moreover, our collaboration with Addesu feels seamless, as though they’re part of our in-house team.”
Ben Walker - Co-Founder at Eleven Loves
"Working with the Addesu team has been a great experience. We really appreciate their collaborative and proactive approach. Even when we challenge or question things, it's clear that the team is focused on continuous improvement and driving better results. They're responsive, open to ideas, and genuinely invested in helping us succeed."
Alex Kyriacou - Head of Marketing at MVMT London
"We've been working with Addessu for over a year, and the experience has been fantastic. Their guidance on setting up ads and targeting audiences was clear and incredibly helpful. Our bi-weekly check-ins allow us to review progress and make necessary adjustments, keeping our strategy effective. Overall, we’re extremely pleased with their support, and our business has seen significant growth as a result"
Phil Rowbottom - Commercial Director at Derek Rose
"Addesu’s insights have been instrumental in driving our growth strategy."
Maxim Kostenko - Chief Product Officer at Pockit
"From the outset of our partnership, Addesu has brought exceptional insight, skill, and strategic clarity to the table. Their dedication and deep understanding of digital marketing have been instrumental in building the trust that underpins our collaboration. That trust has allowed us to fully commit to a strategy that has transformed our business performance."
Lexie-Marketing Manager at Simply Roasted
“Addesu set up and structured the frameworks for my search and social campaigns. Since the get go they have been a huge asset to the team.”